Rita Ora has ignited the fashion scene with a new vibrant campaign, painting the town red in collaboration with Pepe Jeans London for their latest collection. The 32-year-old singer showcases her iconic style in the ‘London After Hours’ campaign, captured through the lens of renowned photographer Dan Jackson.
In this fashion extravaganza, Rita Ora takes center stage, exhibiting a range of captivating looks suitable for a night out on the town. The campaign artfully encapsulates the enduring spirit of London’s nightlife, bringing forth a collection of festive ensembles that truly embody the essence of the city.
Behind the scenes, British Vogue Fashion Director Julia Sarr-Jamois worked her styling magic, ensuring that each look epitomized the vivacious and timeless joy of London’s celebratory nights. Rita Ora’s collaboration with Pepe Jeans London has breathed life into this campaign, and the result is a mesmerizing celebration of fashion, style, and the vibrant allure of London’s evenings.